With the MINIMALISM principle. Innovative technologies ensure efficient and economical fuel consumption.
MINIMALISM
Sustainably MINI.
A work of art all the way.
Keeping energy in harmony, with efficient measures during MINI production. That's the principle of MINIMALISM from the outset.
The end is not the end.
Responsibility through to the finish.
Everlasting fun: the recyclable parts in and on a MINI are used to produce a whole load of new stuff - and also help to conserve resources and protect the environment.
Driving towards a common goal.
Generously economical.
Consume little, save lots: the MINIMALISM models are trailblazers when it comes to environmental compatibility.
ROAR OUR TEAMS TO VICTORY.
Record a roar to inspire our teams to medal glory and have a chance to win London 2012 tickets. C’mon. Do it for you, for them and roar for Great Britain now.
RECORD YOUR ROAR
LOADS MORE MINI FOR YOUR MONEY.
Banker's bonus or king's ransom not required. Get more MINI for less money with our stonking new finance deals and great offers.
SEE LATEST OFFERS
CHILL IN THE AIR!
KEEP YOUR COOL. MINI WINTER TYRES.
When outside temperatures fall below 7°C, switch to MINI Winter Wheel and Tyres.
WINTER TYRES, FIND OUT MORE